As much as we love our natural-textured hair, the job of detangling can be quite a chore. Despite the time it takes to free wet hair of tangles, (particularly for those with longer, thicker hair), can result in breakage, fiber weakening and even excess shedding. Now, As I Am offers real “help” in the time of need. You can approach the necessary step of detangling with greater ease. And besides easier wet combing, you’ll notice enhanced softness and a wonderful shine. Your hair will be easy to comb, healthier and happier. First, cleanse hair. (We highly recommend one of the three As I Am cleansers: As I Am Curl Clarity Shampoo, Cleansing Pudding+ or Coconut CoWash.) Leave hair wet or very damp. DO NOT TOWEL DRY. Massage a small amount, (about the size of a quarter) within palms and liberally distribute throughout entire head of hair, root to ends. Using a wide-toothed comb or a flexible-bristle detangling brush, begin to gently comb or brush, section-by-section using short strokes. Always start near the ends and proceed up toward the scalp. You may also detangle by carefully finger racking through your hair. If it seems that you require more product to ease detangling, Distribute another very small amount. Do not over use. Proceed to style. Aqua/Water/Eau, Glycerin, Cetearyl Alcohol, Cetyl Alcohol, Stearamidopropyl Dimethylamine, Butyrospermum Parkii (Shea) Butter, Cocos Nucifera (Coconut) Oil, Royal Jelly, Keratin, Hydrolyzed Keratin, Betaine, Linum Usitatissimum (Linseed) Seed Extract, Ceteareth-25, Disodium Ethylene Dicocamide PEG-15 Disulfate, Laureth-23, TBHQ, Behentrimonium Methosulfate, Fragrance/Parfum, Citric Acid, Potassium Sorbate, Caprylyl Glycol, Phenoxyethanol, Polyacrylamide, Coumarin, Limonene
As I Am Detangling Conditioner 8oz
As I Am
As I Am Naturally is the best-selling, award- winning hair brand taking the natural hair community by storm. Formulated with the finest natural ingredients, As I Am has a growing legion of supporters in the UK and Europe, and in a few short years has become one of the go- to brand for quality products which combine nature’s finest botanicals with innovation and a scientifically advanced approach to haircare. As I Am, a range of luxurious, yet affordable products specifically catered towards women with naturally curly and coily hair textures, who take a very hands-on approach to looking after their hair. Products are infused with natural ingredients such as coconut oil, shea butter, royal jelly and natural botanical extracts to gently and effectively cleanse the hair, while injecting much-needed moisture the way nature intended. *not tested on animals.